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- Nike x Fear of God - collection born from sports emotions
Nike and Fear of God presents a collection that focuses on the Nike Air Fear of God 1 basketball shoes with double-height Zoom Air unit.
Fear of God is Jerry Lorenzo's 2012 founded street-style brand that has already been loved by stars such as Kanye West or Kendall Jenner. American Jerry Lorenzo is a fashion and shoes designer, son of a former professional baseball player and coach, Jerry Manuel. The creator has already been able to work with the highest-level stars - he created Justin Bieber's image for the world tour of the artist.
The Nike and Fear of God collections were influenced by the nostalgic memories of Jerry Lorenzo - it focuses on the emotions of sport. Speaking about Nike Air Fear of God 1 shoes he said: "These shoes should be appreciated by the child's emotion, which occurs when he first sees them. We are living in the age when the shoe pictures are leaked everyday and no one is no longer surprised. I want the shoes to create a touch of experience for people when you first see Ben Simmons or another beloved athlete wearing them. "
Lorenzo wants to add to the collection a certain element of nostalgia. Pay attention to not what was worn, but how ir was worn. The designer wants to awaken the spirit that is currently suppressed, and remind how sports once had power in shaping the style.
"In my youth, while still in high school everything was the opposite - the athletes dictated the style of how we were wearing our clothes on the street. Those athletes like Agassi or Jordan were on the peak of their carreers, and what they were wearing wasn't dictated by design or beauty" - said the creator.
The desire to fulfill this theme came from a designer environment based on basketball and baseball. He discovered inspiration for life in sports - the competition, which leads to success, became inspirational to his work as a designer.
"This collection is intended for all young people from small cities with big dreams. It's about the things they want to achieve, not about what the society says. "- Jerry Lorenzo summarizes the purpose of the collection.
Nike basketball shoes for your victories ➡
Nike basketball shoes for your victories ➡